One of the best ways for local businesses (and business leaders!) to gain much needed exposure, plus make real, tangible connections with residents and business owners of a community who are potential customers and networking partners, is to participate in one or more of the various fairs and festivals that take place during the course of the next few weeks. With summer nearing its end, and children returning to school, the weekend calendar is full of events which will capitalize on the fact that people are home from their summer vacations yet the weather is still warm enough to enjoy the outdoors before the autumn chill sets in.
Some of the upcoming events include the Brewster Film Festival (September 3-6), the Kent Community Day (September 12), Patterson Community Day (September 19), Putnam Valley Town Day (September 19), Cold Spring “Oktoberfest” (September 19-20), and the Mahopac Street Fair (October 4). Some of these events bring out several thousand people to enjoy the food, entertainment, vendors, rides and other attractions of the day.
Small business is the backbone of each of our local communities, and in order to make these events successful it’s vital that businesses participate in and otherwise support them. Likewise, these festivals draw such a diverse audience that they present a wonderful opportunity for our businesses to showcase themselves. As such, the business community should make the extra effort to “spruce up” their storefronts, encourage neighbors to do the same, and present the best possible face of our commercial district. It’s amazing what a difference a good looking downtown does for civic pride!
The Putnam County Chambers of Commerce, and each of our local participating chambers, is working together towards that goal of making more vibrant downtowns and stronger business communities which will in turn attract more residents as customers, an important step in growing the County’s economy.
– Jennifer Maher, Chairwoman, the Putnam County Chambers of Commerce